Lets determine the current strength of a brand in the market in relation to its competitors along with its weaknesses or inconsistencies and opportunities for improvement and new developments.
In this process, medium- and long-term processes are developed for a successful brand, based on the definition of the characteristics of its target audience, its preferences and expectations, needs and emotions.
Gather a set of knowledge that allow you to develop all the graphic components of the brand.
The aim is to communicate the values and heritage of the brand by allowing a rapid expansion of the product or company.
This area involves all creative groups that develop brand building in order to build an emotional connection with the customer.
Strategy for Gourmet services and restaurants is ALMABRAND service. A service that communicates the delicacies of Portuguese gastronomy. Around the Chefs, we understand the reason for the delicacy and the essence of the restaurants with strategy. We perceive the difference it places before others. You need now to put your experience within reach of everything by marking your position.
The success of a restaurant always depends on how it is thought and how Your strategy is set. The way the business is studied and implemented, allows a restaurant to dare to achieve a different positioning.
Communicating Gourmet services and Restaurants is an ALMABRAND service. A service that communicates the Chefs and the delicacies of Portuguese cuisine . Without tasting, feeling the taste. This is the reason for good gastronomic communication.
A set of solutions that provides the customer with a collection of flavors that portray the whole experience and know who created it and also how it created … for the customer. An integrated service of solutions to boost the business. From the presence in the main channels of communication to the reference in the gastronomic guides. The combination of elements and media that make the relationship with the customer stronger.
At gourmet and restaurants, the first sensation is image . The care with which the client receives the information of the space, makes it unique. It is in this space that the expression and the life of gastronomic heritage can be felt through the line and the line.
Design plays a key role. The first contact between the client and the delicacy drawn by the Chef , begins in the visual emotions, where The description of what you will taste is designed and presented in order to ensure the first good impression. One of the points valued by the gastronomic critic is the presentation and here, all the elements combine to answer in a structured and aligned way the message, which begins in the first contact with space.
Development of Webdesign for gourmet services and restaurants. Digital spaces of promotion, sale, booking and conquest by the web and image. Common places for gastronomic sharing. Mobile and responsible places with new trends.
The web world as a key pillar to the success of a restaurant. They are social spaces that spread throughout the world. The website , the management platform for chefs, social networks, newsletters… A good online presence increases the reference of the business in the web searches and with a good work of SEO, the growth of the presence in the first places assumes an even greater importance. A group of services that power restaurants in the global communications world, adding trends and capturing value.
Gourmet photography and restaurants is a service that ALMABRAND provides to its customers. The capture of the right moment, allows to translate with an image, all the textures and aromas that emanate from a menu. It is the space that captures the soul of the delicacy. It is the moment that eternalizes a moment, for sure, it does not repeat itself.
Capturing the right timing of a delicacy is hard and complex work involving professionals with not only technical knowledge of photography , but also the knowledge of techniques associated with the service, which allows the capture of details sometimes unique and only achieved once.
To create a timeless brand you need to find your central idea . What makes them different from each other . You need to position correctly. Here is the starting point for creating the image.
The talent and the intellectual heritage of the creative allow communicate color, texture, brightness and intensity of the wine. They are traits and unique beauty lines that tell stories and express feelings.
The label is the identity of a wine with the gift of seduction. It is graphic expression of a dream and yet isolated, takes center stage in memory of those who venerate. Sets the positioning of the brand by creating trust and loyalty.
Elements that add value to the final product. A set of brackets that extol the supreme characteristics. Places of worship and share where emanate the history and wine memories. Sharing objects that mark the presence.
Digital spaces for the promotion and sale and conquest by the image. Places common sharing of product and sales . Places that bridge to the ultimate test. furniture and responsible places with new trends.
For PME’s that reach the market and that only want a contact point that allows identification. They are small-scale projects with undefined and very narrow strategies. Very low return on investment.
I’m SEED, a tiny brand. I am in the consolidation phase and preparing myself to take root. I was cast the earth to be able to develop. I am the first phase of what can be a great brand. My structure is very small and extremely fragile. Any intruder can destroy me. I have to grow up and gain many defenses to be able to develop in a safe and healthy way. I’m at an embryonic stage.
Directed to PMEs that are not placed in the web world and need to exist on the mobile platforms correctly. For companies and brands with low investment resources. Average return on investment.
I am STALK, a brand that is still very small. However, I was able to get up and release a small shoot. My base was raised and raised very carefully which allowed me to get here. I have to be very careful because I am very vulnerable and any intruder may be able to kill me. I’m very little, but I can already see the world. I need to continue to be well treated to grow.
Aimed at PMEs that seek to activate the communication of their company / brand more actively and with a more constant presence in social networks and in the web world. They strive to be better than the competition through communication and image, promoting their products and services more broadly.
I’m LEAF. I’m finally leaf. I managed to survive here and I am still very small, but I already have something to show. I have a size still very small, but the world can already look at me and see the beauty I already have. I look at the world and see that I have so much to grow and become a strong brand. I am however very afraid because I am very fragile.